Monday, May 28, 2012

Cash Mobs

I heard about cash mobs this spring but didn't realize until now that they started in Cleveland! The idea of a cash mob is that everyone shows up on a certain date and time at a local business to support the role that shop plays in the local community. Andrew Samtoy does a great job explaining the concept in this video from my favorite weekly email from Cool Cleveland:

I love that the purpose is social as much as it is about spending money and highlighting local gems. I also love that since launching this in December 2011 the idea has spread all around the world! That is pretty awesome. We even have one in Tallahassee - they haven't tweeted yet but I'm following @CMTallahassee

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